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Tuesday, November 1, 2011

10 GOLDEN RULES FOR SMALL BUSINESS FEDERAL GOVERNMENT CONTRACTORS



1. Do not promise what you cannot deliver

2. Do not overextend your resources and get a reputation for poor performance.

3. Do not tell the customer what he or she wants to hear. Tell them what they need to know. They will respect you for it.

4. Network constantly on professional sites such as Linked In. Hit the "Answers" feature and accumulate an "Expert" rating from your peers in your field.

5. Blog like there is no tomorrow. A blog is quite different than a web site. Provide good, solid information free of charge and use blog searches for synergistic businesses to team with. Teaming is an absolute necessity these days.

6. Be prepared to provide information, samples and valuable service gratis as a marketing tool. Introduce yourself and then immediately engage the client with your presentation tools available to bring your expertise to whatever topic they are interested in. Let them take you where they want to go with their concerns and their needs. Apply your presentation tools and expertise dynamically on the fly in a sincere manner to those concerns and needs and you will be in demand for follow up business.

7. Quote and bill what the client can afford and grow with him (in content and resources).

8. Be dedicated to working yourself out of a job with a specific customer and having your client take over by training him. He will remember you and recommend you to 10 others.

9. Remember growth is a function of persistence and foresight. Know where your market is headed and get their first - then write and speak about your success indirectly by helping others. Demonstrate humility and a satisfaction in helping others succeed. They will find ways to give you credit. There are ways of tooting your horn without making peoples' lights go out.

10. Word of mouth advertising from pleased clients is a sure ticket to success.

8 comments:

Curt Finch said...

I absolutely agree with the idea of giving away information gratis. The government is looking for resources more than individual projects, and when you set yourself up as a resource you gain recognition.

Unified Cleanroom Construction said...

great idea.. i really like the terms

Contracting Tips said...

Great information. These could apply to nearly any business application, not just government contracting. I'll be linking to this post on my blog.

Anonymous said...

Hi, Ive tried to download the pdf on Small Business Fed Govt Contracting 3 times and it is not downloading as a pdf. Please assist. I'm eager to read the book. Thanks.

Small Business Federal Government Contracting said...

Anonymous,

Please check your Adobe Acrobat settings. There have been over 2 dozen successful downloads of the book today alone from the first Box Net cube in the left margin of this site.

If you continue to experience difficulty, I suggest you use the table of contents at the posting announcing the book. Choose the topics you are interested in an use the search box at the top of the page to locate the article and read it on the web.

Ken

Anonymous said...

It is about time people started to work together..as most NGO's only 10% of what is given to them actually gets to the ground to do anything

Vlado Odribozic said...

Focus, that is what I am missing :)

Anonymous said...

I agree with many of your points in this article.